Founder and General Partner
The team
Built by people who have built.
Red Ruby Capital is built by operators and entrepreneurs who have built, scaled, and commercialized companies before. We invest from experience, not theory.
Principals
The people you'll actually work with.
When we commit, we commit. The names below are the people on the other side of the table, at term sheet, at the board meeting, and at the messy moments in between.
Venture Partner, Startup Ecosystem
Roselia Banuelos
Venture Partner, Venture Studio
Kitric Kerns
Why we started Red Ruby
Built to be the partner we wish we'd had.
We've been the founder who took generic capital and ended up alone. We've watched rare ideas shrink into smaller versions of themselves because no one in the room saw the bigger opportunity. Red Ruby exists to close that gap. We bring founders the operating experience, frameworks, and network we wanted back then. And we open that same access to investors who want to build alongside us.
How we work
What you can count on from us.
Operators first.
We earned our seat at the table by building. Every conversation we have with a founder is informed by the things we have actually shipped, scaled, and learned the hard way.
Direct, candid, fast.
We tell founders what we see, clearly, early, and without theater. The most valuable thing a partner can offer is a second pair of eyes that doesn't flinch.
Long-term aligned.
We invest like we want to be in the room for the next decade, because we do. Our structure, our reserves, and our reputation depend on it.
If you want to work with operators, start a conversation.
Whether you are pitching us or investing alongside us.
hello@redrubycapital.com